Measles, mumps and the crunch!
A new investigation reveals Meta’s algorithm is actively recommending a Facebook group called "Crunchy Moms". The group has nearly 500,000 members and often spreads dangerous medical falsehoods. When one parent expressed fear over a local measles outbreak, members replied, "Your children cannot die of measles. It is literally impossible," while others called vaccines "poison" or claimed "SIDS is vaccine death."

Despite Pennsylvania reporting six measles deaths this year, Meta failed to act on hundreds of flagged posts. Since dialing back U.S. fact-checking and active moderation, the tech giant is letting unvetted medical advice spread unchecked.

And on a related note, U.S. infant bleeding episodes have jumped dramatically as more and more parents are refusing protective newborn doses of vitamin K. Babies are not born with enough vitamin K, an essential nutrient that helps blood clot, and vitamin K injections at birth have been standard for over 60 years.

But thanks to the growing mistrust toward vaccines, standards are beginning to fall. Read more on Vitamin K shots here.

☺️ Parents today are so gosh darn nice
A new survey of 2,200 parents show a massive generational shift toward empathetic parenting. Over 56% of respondents reported being raised with physical discipline but refuse to use it with their own kids. Instead, modern parents prioritize dialogue, emotional regulation, and frequent affection, with 61% saying "I love you" more than their parents did. What does this mean for the future?

📉 Schools nationwide facing massive drop in student enrollment
Public schools nationwide are facing a steep "demographic cliff" driven by decades-low birth rates and aggressive immigration crackdowns. Districts from Los Angeles to Texas are seeing thousands of students vanish as families go into hiding or leave the country. With enrollment projected to keep falling, districts are now confronting painful school closures and billions in lost funding.

😴 Are daycares ruining toddler naps?
A new study in Sleep Medicine reveals that daycare nap schedules often clash with natural toddler needs. Researchers found that kids under two nap less at childcare, while children over four nap more there due to rigid center rules. Here's how we can fix it.

🚨 Massive Baby Brezza recall
Baby Brezza and the CPSC have issued a recall for roughly 29,000 SuperFast Sterilizer Dryers due to an overheating risk that can cause the plastic housing to melt. Although no injuries are reported, owners should immediately unplug and stop using the appliance. Affected customers can register online for an upgraded free replacement without needing a receipt. More here.

🧸 Don't get your kid an AI teddy bear
They're having some seriously disturbing conversations with kids.

👎 Worst dad of the year?
A man in South Carolina might lose custody of his 6-year-old daughter after leaving her to sleep outside a Target to hold his place in line for a new Pokemon card release.

Last week, we asked how you decide which personal care products to buy for your family, and over 70% of you said, "We typically stick to ADA-approved/traditional options."